Member Profile

COMMUNITY NAME
Hans De Keulenaer
Name
Hans De Keulenaer
MarketingProfs Member Since
November 18, 2007
Company
European Copper Institute
Website
http://bmarketeer.blogspot.com
Job Title
Programme Manager
About
汉斯·德·Keulenaer Electricit项目经理”y & Energy’ at the European Copper Institute (ECI), a non-profit organisation working towards the support and expansion of copper and copper alloys’ markets in Europe. His responsibilities at the ECI comprise strategic planning, market research, campaign development and programme management. Hans De Keulenaer obtained his Master degree in electrical engineering and MBA from the University of Louvain (Belgium). He has over 20 years of experience in running pan-European and global marketing campaigns for companies and international organisations in the industrial sector. His current interests are sustainable energy systems, quality of supply, smart & age-adaptive building installations, energy regulation and the use of novel web-based technologies for B2B marketing.
Total Questions Asked
5
Total Questions Participated
39
Total Answers Accepted
29
Expert Points: Cumulative Total
2677

Questions by Hans De Keulenaer

Question Title
What is vertical marketing? Closed 1/15
Using virtual worlds for B2B marketing? Closed 12/4
Why is business slow to embrace e-marketing? Closed 11/25
Which online media discuss b2b marketing? Closed 11/18
Does microblogging hold promise for b2b marketing? Closed 11/18

Accepted Answers from Hans De Keulenaer

Question Title
Blog as part of company website vs independent? Accepted 8/6
Ideas for electrical contractor name Accepted 7/26
最好的营销年代trategies? Accepted 7/26
Digital marketing activities? Accepted 7/21
Cost-efficient Accepted 7/17
Dissertation - social networking & marketing commu Accepted 2/4
Please help me jazz up these solar selling points! Accepted 1/31
What is a good marketing project mngmt tool? Accepted 1/29
Air Conditioning Tag/Bi/Slogan "Your Valued Opinion is Required" Accepted 1/29
Usability, Content and Layout Feedback Required Accepted 1/29
Nonprofit Website Critique Accepted 1/26
How do you overcome "Client Limitations"? Accepted 1/25
Ad Headline(S) Accepted 1/24
Maybe adding a web/internet department Accepted 1/23
Critiques of New Solar Site Appreciated Accepted 12/27
Dropping Parent Brand from Brand Extension Accepted 12/5
Input on web conference/webcasting services Accepted 12/5
Who owns the customer relationship? Accepted 11/30
Title for newsletter for email marketing service Accepted 11/28
Negative Blogs - How to deal with? Accepted 11/26
Proving Marketing Is Not A Cost Accepted 11/26
How do you determine your online Advertising Rates Accepted 11/24
Interview Question Accepted 11/24
content management software, plus AltaVista tips Accepted 11/22
At what point do you pull the plug? Accepted 11/20
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Responses from Hans De Keulenaer

Question Title
Brainstorming Needed For Tag Line Closed 2/4
Buying Ads on Blog - How many impressions? Closed 1/31
B2B Trade Magazine Calls to Action Closed 12/14
Cold callers...I have returned. Improving slowly?! Closed 11/29
Why is business slow to embrace e-marketing? Closed 11/25
i am hosting a non-profit event & need name ideas Closed 11/20
Tagline help ! Closed 11/20
Involve the company in social activities Closed 11/19
Which online media discuss b2b marketing? Closed 11/18
Does microblogging hold promise for b2b marketing? Closed 11/18

Community Info

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