Question
Topic: E-Marketing
Email Subject Line For Gaming Portal Launch Mailer
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Target Audience - Indian M/F between age group 20 - 30 who have a certain interest in online gaming.
Product to offer - Speed Chess(board game) and Rummy (card game)
Campaign Name - JHATPAT Tournaments (Jhatpat is a hindi language word meaning quick/fast). This ties in well with our online games at offer as people have to make quick moves or the time runs out.
Special Offer - These tournaments are free to join and are run every evening for couple of hours and there are Cash prizes to be won everyday.
Any key points in subject line or copy suggestion are much appreciated. I have already created 6 different subject line and copies, however, I wish to take your expert opinion on the same!