Question
Topic: Strategy
Becoming The Media With Community Awards
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We are just looking for more publicity and to be seen as the creative 'experts' in our town. We are an art and jewelry gallery, over 10 yrs in the community and have an online virtual publication called Vivid. We would like to have ViViD awards given out each yr to the best artist in town, art teacher, creative arts after school program, etc. The problem is, we want to have a banquet for these people, but dont want to foot the bill. Do we charge for nominations? $10 per nomination to help cover awards/food costs? Also, what awards should we give out? We dont want to give the award to a competing retailer, so trying to think of creative awards that we can recognize people in the community...just trying to get more press in town and seen as the art experts in town. Any ideas on what we can do to pull this off???